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iMumz Tech Stack

Pregnancy and parenting app with guided wellness content for Indian women

Wellness and Fitness Services Bengaluru, Karnataka 11–50 employees Founded 2019 Privately Held

iMumz is a pregnancy and parenting platform serving 500,000+ members across India, with a clinical advisory network of 1,000+ doctors. The tech stack (Flutter, Firebase, MongoDB, Mixpanel) reflects a mobile-first, analytics-driven approach typical of consumer health apps. Hiring is heavily skewed toward healthcare roles (7 of 13 open positions) and marketing (2), with only one engineering hire active — a pattern suggesting the platform is content and clinical-operations heavy rather than engineering-driven, and growth is being pushed through community and wellness content rather than product velocity.

Tech Stack 10 technologies

Core StackFigma Adobe Illustrator Flutter Firebase MongoDB Mixpanel Instagram Photoshop InDesign Dart

What iMumz Is Building

Challenges

  • Building community
  • Creating high-quality content
  • Seamless care delivery
  • Scaling content to reach millions

Active Projects

  • Educational content for fertility, prenatal, postnatal yoga
  • Prenatal and postnatal yoga classes for imumz app
  • Online community building
  • Fertility program
  • Holistic wellness plans
  • Integrate ayurveda protocols into digital platforms
  • Care plans for key conditions
  • Content calendars aligned with awareness days and fertility journeys
  • Instagram-first content strategies
  • Backend automation

Hiring Activity

Decelerating15 roles · 2 in 30d

Department

Healthcare
7
Marketing
2
Engineering
1
Ops
1
Support
1

Seniority

Mid
4
Junior
3
Senior
3
Intern
1
Lead
1

Notable leadership hires: Clinical Director

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About iMumz

iMumz provides pregnancy and parenting guidance through a mobile app combining educational content, wellness activities (meditation, yoga, music), and baby bonding exercises. The platform is built on Flutter and Firebase, using MongoDB for data storage and Mixpanel for user behavior analytics. The company operates with an embedded clinical team — a Clinical Director leads their healthcare efforts — and works alongside a network of 1,000+ gynecologists and wellness practitioners. Founded in 2019 by two IIT graduates (one a senior gynecologist, one a life coach), the company is based in Bengaluru and operates entirely within India. The business model connects pregnant women with structured wellness content, live/recorded yoga and meditation classes, and community peer support.

HeadquartersBengaluru, Karnataka
Company Size11–50 employees
Founded2019
Hiring MarketsIndia

Frequently Asked Questions

What tech stack does iMumz use?

iMumz builds on Flutter and Dart for mobile, Firebase for backend infrastructure, MongoDB for the database, and Mixpanel for analytics. Design tools include Figma, Photoshop, and Adobe Creative Suite.

Where is iMumz headquartered?

iMumz is headquartered in Bengaluru, Karnataka, India, with all hiring currently concentrated in India.

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