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Hong Leong Assurance Berhad Tech Stack

Malaysia's largest domestic life insurer with 8,000+ advisors

Financial Services Petaling Jaya, Selangor 501–1,000 employees Founded 1972 Public Company

Hong Leong Assurance is Malaysia's leading domestic life insurer, operating a composite insurance model across life and general business (via MSIG partnership). The tech stack reveals a process-automation-heavy organization—RPA tools (UiPath, Blue Prism, Automation Anywhere) dominate alongside Microsoft Office and SQL—consistent with insurance operations focused on underwriting, claims, and compliance workflows. Hiring remains steady but modest (7 open roles, 3 posted in 30 days), weighted toward sales and distributed across manager/mid-level bands, reflecting an agency-distribution model under retention pressure.

Tech Stack 11 technologies

Core StackCanva C# .NET Python JavaScript Microsoft Office SQL UiPath Blue Prism Automation Anywhere HTML

What Hong Leong Assurance Berhad Is Building

Challenges

  • Improving agency retention
  • Increasing agency performance
  • Supporting agency growth
  • Improving agency performance
  • Meeting agency distribution targets
  • Managing third party risk
  • Disaster recovery planning
  • Cost containment
  • Fraud control
  • Drg implementation

Active Projects

  • Agency development programs
  • Agency force & builder groups
  • Core transformation project
  • Agency development initiatives
  • Recruitment projects
  • Sales campaigns
  • Disaster recovery plan development
  • Annual third-party risk plan
  • Repricing exercises
  • Drg implementation

Hiring Activity

Steady7 roles · 3 in 30d

Department

Sales
3
Engineering
1
Finance
1
Healthcare
1
Risk
1

Seniority

Mid
3
Manager
2
Lead
1
Senior
1
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About Hong Leong Assurance Berhad

Hong Leong Assurance Berhad, established in 1972 as Malaysia Pacific Insurance, is a publicly listed subsidiary of Hong Leong Financial Group. The company holds the leading position in Malaysia's domestic life insurance market, supported by a nationwide network of 22 branches and over 8,000 life advisors. HLA operates as a composite insurer through a 70/30 partnership structure with MSIG Insurance, formed in 2010. The business model centers on agency-driven distribution and life insurance product sales, complemented by financial planning services. Active initiatives focus on agency recruitment, performance optimization, core transformation, and third-party risk management, alongside disaster recovery and cost containment efforts.

HeadquartersPetaling Jaya, Selangor
Company Size501–1,000 employees
Founded1972
Hiring MarketsMalaysia

Frequently Asked Questions

What is Hong Leong Assurance's market position in Malaysia?

HLA is the largest domestic life insurer in Malaysia, with 22 branches and over 8,000 life advisors operating the agency distribution network nationwide.

What technology stack does Hong Leong Assurance use?

HLA's tech foundation includes Microsoft Office, SQL, and RPA platforms (UiPath, Blue Prism, Automation Anywhere), with C#, .NET, Python, JavaScript, and HTML supporting custom development.

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