Education-marketing-tech group building digital ecosystems and online courses
Grupo Permaneo operates at the intersection of education, digital marketing, and technology—a positioning they call 'ed-mkt-tech.' The tech stack reveals a heavy investment in marketing automation (ActiveCampaign, Brevo, RD Station, Mailchimp) alongside video production tools (Adobe suite, Premiere) and ad platforms (Meta, Google, TikTok, LinkedIn), suggesting they're building and scaling digital products (likely infoproducts or online courses) while managing customer lifecycle and conversion funnels. Current hiring is marketing-led (4 open roles) with accelerating velocity, and active projects center on conversion optimization, onboarding, and churn reduction—classic pain points for a product-market-fit stage company scaling revenue.
Grupo Permaneo is a privately held Brazilian firm headquartered in São Paulo with 201–500 employees. They position themselves as pioneers in integrating education, digital marketing, and technology to build digital ecosystems targeting multiple market niches. The company sells directly to customers via landing pages and sales funnels, with operations spanning content production (video editing, infoproducts), customer acquisition (paid ads across Meta, Google, TikTok, LinkedIn), marketing automation (email, CRM, chat), and support. Recent project focus on landing page conversion, digital sales funnels, web performance, and customer feedback loops indicates they are actively scaling revenue and retention.
Marketing automation (ActiveCampaign, Brevo, RD Station, Mailchimp), video production (Adobe Premiere, After Effects, Audition), ad platforms (Meta, Google, TikTok, LinkedIn Ads), CRM (RD Station), design tools (Figma, Elementor, Framer), and project management (ClickUp).
Landing page conversion optimization, digital sales funnel implementation, web performance optimization, customer onboarding improvements, infoproduct video editing, CRM dashboards, and reducing churn and support ticket volume.
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