Grupo Bonn Tech Stack

Multi-brand automotive dealership group across Mexico with 20+ franchises

Automotive Puebla, Puebla 501–1,000 employees Privately Held

Grupo Bonn operates a regional dealership network spanning Puebla and Oaxaca, representing five automotive brands. The tech stack reveals a business in transition: heavy reliance on Excel and legacy reporting (Qlik Sense) paired with active migration to Power BI and Salesforce CRM adoption, signaling modernization of sales workflows and financial visibility. Hiring velocity is accelerating with 49 roles posted in the last 30 days, concentrated in sales (49) and operations (19), indicating scale-up in customer-facing and inventory management functions.

Tech Stack 15 technologies

Core StackMySQL SQL Server Linux Power Query Salesforce TikTok Instagram Meta Excel Microsoft Office Windows SQL DAX CRM

AdoptingPower BI

What Grupo Bonn Is Building

◆Challenges

Improving workshop efficiency
Maintaining quality standards
Area profitability
Pending fund recovery
Payment tracking
Accounts receivable management
Recovering healthy credits
Rentabilidad del negocio
Cumplimiento de objetivos
Migrating reports from qlik sense to power bi

▲Active Projects

Social media content creation
Customer engagement via crm
Vehicle sales process
Social media sales strategy
New car launch events
Inventory reporting system
Migration of reports from qlik sense to power bi
Develop executive dashboards
Standardize administrative processes across sites
Optimize uniform inventory

Hiring Activity

Accelerating100 roles · 50 in 30d

Department

Sales

Ops

Finance

Security

Engineering

Manufacturing

Support

Seniority

Junior

Mid

Manager

Senior

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About Grupo Bonn

Grupo Bonn is a privately held automotive dealership group headquartered in Puebla, Mexico, operating more than 20 franchised agencies across Puebla and Oaxaca. The group represents Volkswagen, Kia, Seat, Audi, Cupra, and MG brands, offering new vehicle sales, certified pre-owned inventory (Das WeltAuto, Kia Seminuevos Certificados, Audi Used Car), service and maintenance, and parts. The organization spans 501–1,000 employees and operates through multiple dealership locations. Current priorities include workshop efficiency, credit recovery, and standardizing operational processes across sites.

HeadquartersPuebla, Puebla

Company Size501–1,000 employees

Hiring MarketsMexico

Frequently Asked Questions

What tech stack does Grupo Bonn use?

Grupo Bonn uses Salesforce CRM, MySQL and SQL Server databases, Power BI (actively adopting), Excel, Microsoft Office, and Windows/Linux infrastructure. They are migrating reporting from Qlik Sense to Power BI.