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Greenway Automotive Tech Stack

Multi-franchise automotive dealer group operating 47 locations across seven states

Motor Vehicle Manufacturing Orlando, Florida 1,001–5,000 employees Founded 1995 Privately Held

Greenway Automotive operates 47 dealerships across the Southeast and South-central US, representing 17+ vehicle brands and 2,800+ employees. The tech stack is retail-focused (POS, CRM, Office, social media) with no cloud infrastructure or data-engineering layer visible—typical for traditional dealer operations. Heavy hiring velocity in sales (50 open roles) combined with pain points around lead generation, used-car inventory management, and reconditioning efficiency suggests growth is outpacing operational infrastructure.

Tech Stack 15 technologies

Core StackCanva AWS CDK POS Microsoft Office Outlook CRM Excel Meta Instagram Meta Business Suite Meta Ads Manager Word LinkedIn TikTok CapCut

What Greenway Automotive Is Building

◆Challenges

Rapid growth of sales department
Upgrade lead generation
High-volume sales hiring
High volume used car inventory
Reconditioning process inefficiencies
Service customer sales growth
Waste and rework reduction
Cost and cycle-time savings
Improving customer satisfaction
Exceeding sales goals

▲Active Projects

Upgrade service customers to new vehicles
Buyback current vehicles for preowned inventory
In-store sales events promotion
Digital retail strategy implementation
Fixed operations growth initiative
Daily content creation
Lead generation campaigns
Engagement reporting

Hiring Activity

Minimal140 roles · 10 in 30d

Department

Sales

50

Ops

42

Service

18

Support

15

Finance

3

HR

2

Marketing

2

Logistics

1

Seniority

Junior

74

Mid

54

Senior

4

Manager

3

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About Greenway Automotive

Greenway Automotive is a privately held automotive dealer group founded in 1995, now operating 47 franchised dealerships across Alabama, Florida, Georgia, Missouri, South Carolina, Tennessee, and Texas. The company sells new and used vehicles, provides financing and service, and stocks retail and wholesale parts across brands including Ford, Chevrolet, Honda, Toyota, Nissan, Kia, Hyundai, Ram, Jeep, Chrysler, Dodge, GMC, Buick, Mitsubishi, Fiat, and Alfa Romeo. Greenway employs 2,800+ associates and ranked as the 5th largest privately held automotive group in the US as of 2017. Active hiring focuses on sales and operations roles to support expansion, with concurrent initiatives around digital retail strategy, lead generation, and fixed-operations growth.

HeadquartersOrlando, Florida

Company Size1,001–5,000 employees

Founded1995

Hiring MarketsUnited States, Canada, Serbia

Frequently Asked Questions

What tech does Greenway Automotive use?

Greenway uses POS systems, CRM, Microsoft Office (Outlook, Excel, Word), AWS CDK, Meta (Facebook, Instagram, Ads Manager, Business Suite), LinkedIn, TikTok, Canva, and CapCut for marketing and operations.