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Grace Loves Lace Tech Stack

Independent bridal retailer with omnichannel e-commerce and physical showrooms.

Apparel & Fashion Burleigh Heads, Queensland 201–500 employees Founded 2010 Privately Held

Grace Loves Lace operates a vertically integrated bridal business spanning 26 physical showrooms across four countries and a direct-to-consumer e-commerce platform. The tech stack (NetSuite, SAP, Shopify, Looker Studio) reflects a mature omnichannel retailer managing inventory and fulfillment at scale. Active hiring skews toward sales and marketing roles across mid-level and junior positions, aligned with concurrent focus on cost-per-booking optimization and organic traffic growth.

Tech Stack 16 technologies

Core StackNetSuite SAP Google Analytics Shopify Microsoft Office iPad Meta Google Pinterest TikTok Google Tag Manager Looker Studio

What Grace Loves Lace Is Building

Challenges

  • Cost per booking
  • Optimising performance marketing spend
  • Optimising e-commerce experience
  • Increasing organic traffic

Active Projects

  • Full-funnel performance marketing strategy
  • Product launches
  • Seo initiatives
  • Website content calendar

Hiring Activity

Accelerating15 roles · 7 in 30d

Department

Sales
8
Marketing
3
Ops
1

Seniority

Mid
6
Junior
3
Manager
2
Lead
1
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About Grace Loves Lace

Grace Loves Lace is an independent bridal brand built on custom and ready-to-wear wedding dresses, bridesmaid gowns, and bridal accessories. Founded in 2010, the company launched as an e-commerce operation and has expanded to operate 26 physical showrooms across Australia, the United States, Canada, and the United Kingdom, serving brides globally. The product line spans wedding dresses, ready-to-wear, made-to-order couture, jewelry, footwear, and intimates. The business employs 201–500 people, headquartered in Burleigh Heads, Queensland.

HeadquartersBurleigh Heads, Queensland
Company Size201–500 employees
Founded2010
Hiring MarketsAustralia, United Kingdom, United States, Canada

Frequently Asked Questions

What is Grace Loves Lace's tech stack?

NetSuite and SAP for inventory and ERP; Shopify for e-commerce; Looker Studio for analytics; Google Analytics and Google Tag Manager for performance tracking; Meta, Pinterest, and TikTok for paid social.

Where does Grace Loves Lace have physical locations?

26 showrooms across Australia, the United States, Canada, and the United Kingdom. Headquarters is in Burleigh Heads, Queensland, Australia.

What departments is Grace Loves Lace hiring for?

Sales (largest hiring category), marketing, and operations roles. Positions are predominantly mid-level and junior, with some manager and lead openings. Active recruitment across Australia, UK, US, and Canada.

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