International K–12 school network scaling admissions across Asia
Global Indian International School operates a 17-campus network across 11 countries, with most hiring concentrated in education roles but a secondary push in marketing (7 active roles). The tech stack is sales and marketing-focused—HubSpot, Salesforce, Google Ads, Meta—paired with BI tools (IBM Cognos, Planning Analytics) for finance and operations. Pain points cluster around enrollment and lead conversion, suggesting the school is treating student acquisition as a sales funnel problem, not just an enrollment process.
GIIS is a K–12 international school network founded in 2002 and headquartered in Singapore. The parent organization, Global Schools Group, operates 64 campuses across 11 countries, of which 17 are GIIS schools. The school serves families seeking an international curriculum with global exposure and knowledge-exchange programs. Operations span education delivery, admissions marketing, and business development across India, UAE, Singapore, and Malaysia. Current headcount is 201–500 employees, with active hiring accelerating across education, marketing, operations, and finance roles.
The school uses HubSpot and Salesforce for CRM, Google Ads and Meta Business Suite for marketing, and IBM Cognos TM1 and Planning Analytics for financial planning and reporting. Analytics are tracked via Google Analytics 4.
Yes. Marketing has 7 active open roles, representing the second-largest hiring department after education (94 roles). Focus areas include digital campaigns for admissions, social media strategy, and lead generation.
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