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Boomer Tech Stack

Digital sales acceleration agency for Brazilian SMBs

Marketing Services Uberlândia, Minas Gerais 11–50 employees Privately Held

Boomer is a sales and marketing services firm in Brazil helping mid-market companies adopt digital channels to drive revenue. The stack reveals a sales-ops discipline: Pipedrive + Apollo + HubSpot for pipeline management, RD Station for nurturing, Google + Meta + TikTok Ads for demand gen, and internal workflow tools (ClickUp, Make, Zapier) to orchestrate campaigns. Active pain points around lead retention and conversion, combined with documented process-redesign and SLA-implementation projects, suggest Boomer is scaling operations by systematizing its own delivery—likely to handle the "high-demand environment" noted in their challenges.

Tech Stack 16 technologies

Core StackHubSpot Salesforce Google Ads Meta Ads ClickUp Power BI Make Zapier Pipedrive Apollo RD Station WhatsApp Google Data Studio TikTok Ads PowerPoint

What Boomer Is Building

Challenges

  • Retention and lead nurturing
  • Increase ltv
  • Inefficient internal workflows
  • Lack of process visibility
  • High demand environment
  • Managing multiple projects simultaneously
  • Converting leads to sales

Active Projects

  • Clickup workflow optimization
  • Process redesign for squads
  • Sla and routine implementation

Hiring Activity

Accelerating8 roles · 4 in 30d

Department

Marketing
4
Sales
2
Ops
1

Seniority

Mid
5
Intern
1
Junior
1
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About Boomer

Boomer delivers digital marketing and sales services to Brazilian companies navigating digital transformation. The core offering connects brand-and-audience strategy with data-driven execution across paid social (Meta, Google, TikTok), email/SMS nurturing (RD Station, WhatsApp), and CRM-driven sales process (Pipedrive, HubSpot). The team is 11–50 people based in Uberlândia, with a marketing-dominant structure (4 staff) supported by sales (2), operations (1), and leadership. Current hiring is accelerating around mid-level marketing and sales roles, suggesting expansion in campaign delivery and account management capacity.

HeadquartersUberlândia, Minas Gerais
Company Size11–50 employees
Hiring MarketsBrazil

Frequently Asked Questions

What marketing tools does Boomer use?

Boomer's stack includes RD Station for email/SMS nurturing, Google Ads and Meta Ads for paid search and social, TikTok Ads for video, Pipedrive and HubSpot for CRM/sales pipeline, Apollo for prospecting, and Data Studio + Power BI for reporting.

What is Boomer working on internally?

Active projects include ClickUp workflow optimization, process redesign for team squads, and SLA/routine implementation—indicating a scaling focus on operational efficiency and lead management.

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