Brazilian refrigeration, HVAC, and appliance distributor with omnichannel retail and manufacturing
Frigelar is a 1,000+ person distributor and manufacturer of commercial and residential refrigeration, air-conditioning, and appliances across Brazil, operating physical stores, distribution centers, and three manufacturing facilities. The hiring mix—94 sales roles, 53 logistics, and only 6 engineering—reflects a sales and supply-chain-driven business, while active projects around omnichannel integration, ERP implementation, and logistics optimization signal operational scaling beyond traditional retail.
Frigelar operates as Brazil's market leader in refrigeration and air-conditioning segments, serving commercial and residential customers through owned brands (including EOS) and a complete product line spanning cooling systems, HVAC units, appliances, refrigerants, tools, and cold-storage solutions. Distribution reaches the entire country via physical storefronts, regional distribution hubs, and manufacturing plants in the South, Southeast, and Northeast. Sales channels include brick-and-mortar stores, frigelar.com.br, a mobile app, and a loyalty program (Impulsiona Frigelar). The organization is currently managing ERP implementation, omnichannel integration, and trade marketing initiatives while addressing logistics capacity and credit risk as key operational challenges.
ERP and data systems include SAP, Oracle, and TOTVS. Analytics and BI use Power BI and Tableau. Design tools span AutoCAD and SolidWorks. Development uses Python, SQL, Kubernetes, and Grafana. Marketing spans Meta Ads, Google Ads, and TikTok Shop.
Porto Alegre, Rio Grande do Sul, Brazil. The company operates manufacturing facilities in the South, Southeast, and Northeast regions and maintains distribution centers across the country.
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