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FOUR Amsterdam Tech Stack

Curated menswear retailer blending streetwear, contemporary, and luxury brands

Retail Amsterdam, Noord-Holland 11–50 employees Founded 2012 Privately Held

FOUR Amsterdam operates a multi-brand menswear concept store and e-commerce platform built on Shopify, with a heavy marketing focus (8 roles) backed by Google Analytics 4, Hotjar, and social-driven promotion via Instagram, TikTok, and Pinterest. The org is scaling aggressively but unevenly—10 interns and minimal hiring velocity suggest they're bootstrapping growth while opening a new outlet location and working through conversion optimization and marketing automation gaps.

Tech Stack 13 technologies

Core StackAdobe Creative Cloud Asana Monday.com Shopify Microsoft Office Excel Word Outlook Google Analytics 4 Hotjar Instagram TikTok Pinterest

What FOUR Amsterdam Is Building

Challenges

  • Strengthening sales team
  • Maximizing online conversions
  • Optimizing online performance
  • Improving marketing automations
  • New outlet store opening
  • Recruiting sales team
  • Improving hr processes
  • Improving visual content workflows
  • Optimizing online customer journey
  • Analyzing e-commerce results

Active Projects

  • Uploading new product collections
  • Analyzing webshop data
  • New outlet store opening
  • Sales team recruitment
  • Improving marketing automations
  • Hr process improvement project
  • Product photography optimization
  • Ai-driven photo editing
  • Visual content workflow improvement
  • A/b testing and experimentation for ux and conversion

Hiring Activity

Minimal20 roles · 2 in 30d

Department

Marketing
8
Sales
4
Ops
2
Product
2
Design
1
Ecommerce
1
HR
1

Seniority

Intern
10
Mid
4
Manager
3
Junior
2
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About FOUR Amsterdam

FOUR Amsterdam is a curated menswear retailer founded in 2012, operating a flagship concept store in Amsterdam and an e-commerce platform. The brand combines streetwear, contemporary, and luxury labels (Balenciaga, Fear of God, Rick Owens, Stone Island, Prada, and others) and emphasizes in-person service alongside online shopping. The company is 11–50 employees, privately held, and currently expanding with a new outlet store. Recent operational focus includes strengthening the sales team, optimizing conversion on the webshop, and improving visual content and product photography workflows.

HeadquartersAmsterdam, Noord-Holland
Company Size11–50 employees
Founded2012
Hiring MarketsPeru, Netherlands

Frequently Asked Questions

What e-commerce platform does FOUR Amsterdam use?

FOUR Amsterdam uses Shopify for its webshop. The tech stack also includes Google Analytics 4 and Hotjar for performance tracking and user behavior analysis.

Where is FOUR Amsterdam headquartered and expanding?

FOUR Amsterdam is headquartered in Amsterdam, Netherlands. The company is currently opening a new outlet store and is hiring in both the Netherlands and Peru.

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