Marketplace connecting retail investors with professional trader strategies
FELS Group operates FollowMyMoney.de, a social wealth-management marketplace where retail investors can replicate trades from professional finance influencers. The tech stack is frontend-heavy (Next.js, Vercel, Tailwind, Figma) with minimal backend infrastructure visible—typical of marketplace platforms prioritizing user experience and design velocity over custom data pipelines. Hiring is heavily sales-skewed (4 of 8 open roles), suggesting a growth-stage focus on user acquisition and partnership development rather than product depth.
FELS Group built FollowMyMoney.de as a brokerage marketplace offering access to 20,000+ investment products (stocks, ETFs, funds, bonds, derivatives, commodities, crypto) at institutional-grade B2B pricing. The core model connects retail users with a curated network of professional traders and asset managers—many with track records managing over €100M—who publish trading strategies that subscribers can follow or execute independently. The company is automating portfolio actions across multiple strategies and investment objectives. Based in Frankfurt, FELS is currently a 11–50 person operation, founded in 2020, and registered as a private company in Germany.
FollowMyMoney.de is a marketplace operated by FELS Group that lets retail investors copy trades and strategies from professional traders. The platform covers 20,000+ investment products including stocks, ETFs, funds, bonds, derivatives, commodities, and crypto.
Frontend: Next.js, Vercel, Tailwind CSS, Framer, Figma, Adobe Creative Cloud. Productivity: Notion, Google Workspace. Support: Zendesk. Accounting: DATEV, Excel, Microsoft Office.
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