Focus on the Family Tech Stack

Global Christian ministry reaching families through media and digital content

Non-profit Organizations Colorado Springs, Colorado 501–1,000 employees Founded 1977 Nonprofit

Focus on the Family operates a multimedia ministry across podcasts, social media, videos, and articles targeting Christian audiences worldwide. The tech stack is sales and marketing-heavy (Salesforce, Marketing Cloud, Genesys, Zapier, Power Automate), reflecting an organization scaling donor acquisition and retention—a pattern confirmed by active challenges around expanding and reactivating donor bases. Hiring velocity is accelerating with a junior-heavy cohort (38 of 75 open roles), suggesting rapid onboarding into operations, support, and marketing functions.

Tech Stack 18 technologies

Core StackSalesforce Airtable Smartsheet WordPress Active Directory Microsoft Exchange Zapier Power Automate Genesys Photoshop Windows macOS Microsoft Office Adobe Audition Pro Tools Word Salesforce Marketing Cloud Apple

What Focus on the Family Is Building

◆Challenges

Expanding donor base
Retaining and increasing donor value
Strengthening long-term broadcast reach
Acquiring and reactivating donors
Managing multi-format content
Coordinating cross-functional teams
Maintaining website and mobile app
Maximizing cost efficiency in scheduling
Maximizing donor database growth
Budget monitoring inefficiencies

▲Active Projects

Training program development
Clubhouse magazine column
Quarterly video feature production
Fmi research program
Aioc website development
Fundraising programs generating $57 million
End-user training for saas applications
New report development
Software capability upgrades
Business case development

Hiring Activity

Accelerating75 roles · 40 in 30d

Department

Ops

Support

Marketing

Hospitality

Healthcare

Nonprofit

Finance

Media

Seniority

Junior

Mid

Senior

Intern

C-Level

Director

Lead

Notable leadership hires: Chief Digital & Innovation Officer

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About Focus on the Family

Focus on the Family is a nonprofit Christian ministry founded in 1977 and headquartered in Colorado Springs. The organization reaches families globally through content across multiple formats: podcasts, social media, video, and written articles, with messaging centered on biblical perspectives on marriage, parenting, relationships, and cultural topics. Operations span media production (using Pro Tools and Adobe Audition), donor management and fundraising (generating $57 million annually), digital platforms (WordPress sites, web and mobile applications), and support services. The team operates across 501–1,000 employees in the United States, with active scaling in operations, customer support, and marketing roles.

HeadquartersColorado Springs, Colorado

Company Size501–1,000 employees

Founded1977

Hiring MarketsUnited States

Frequently Asked Questions

What tech stack does Focus on the Family use?

Primary tools include Salesforce (CRM), Salesforce Marketing Cloud (email/campaigns), Genesys (communications), WordPress (web publishing), Airtable and Smartsheet (project management), Adobe Creative Suite (Photoshop, Audition), Pro Tools (audio production), and Microsoft Office. Automation via Zapier and Power Automate.

What is Focus on the Family's annual fundraising?

Fundraising programs generate $57 million annually. Key challenges include expanding the donor base, retaining donors, and maximizing database growth—reflecting a focus on donor lifecycle management and revenue stability.