Etos Tech Stack

Netherlands pharmacy retailer with omnichannel e-commerce and health advisory services

Retail Zaandam, Zaandam 1,001–5,000 employees Privately Held

Etos operates a national pharmacy network (1,001–5,000 staff) combining physical stores with a digital health platform. The tech stack—Google Analytics 4, BigQuery, Databricks, Salesforce Commerce Cloud, Power BI—reflects a data and analytics-first approach to retail operations. Active projects cluster around webshop conversion, omnichannel data integration, and loyalty, while pain points signal friction in conversion rates and data integrity; together, these suggest a company in transition from store-centric to omnichannel, with engineering effort concentrated on closing the gap between online and offline customer journeys.

Tech Stack 18 technologies

Core StackBigQuery JavaScript Google Ads Databricks Power BI Python Google Analytics 4 Contentsquare Meta Google TikTok Bing HTML CSS SQL Salesforce Commerce Cloud Google My Business Instagram

What Etos Is Building

◆Challenges

Conversion ratio optimization
Ensuring smooth store operations
Product categorization optimization
Meeting sales targets
Streamlining store renovation operations
Tracking gaps
Data integrity problems
Privacy compliance
Absenteeism reduction
Optimizing store performance

▲Active Projects

Weekly newsletter
Webshop conversion optimization
Optimaliseren van de webshop
Internal newsletter
Omnichannel data integration
App adoption
Mixed marketing modeling
Loyalty projects
Loyalty campaigns
Online customer journeys

Hiring Activity

Steady420 roles · 160 in 30d

Department

Sales

359

Ops

Marketing

Operations

Product

Retail

Design

Seniority

Junior

304

Mid

Manager

Intern

Senior

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About Etos

Etos is a pharmacy and health retail operator headquartered in Zaandam, Netherlands, serving over 1 million customers weekly across physical stores and its e-commerce platform (Etos.nl). The company employs approximately 5,400 staff, including 2,400 certified pharmacists, and provides health advisory services across wellness, nutrition, fitness, and personal care—delivering over 30 million health consultations annually. The business model spans in-store pharmacy services, e-commerce, and digital health content, with ongoing expansion into omnichannel fulfillment and customer data integration. Hiring is concentrated in sales and operations roles across the Netherlands, Germany, UK, and Norway.

HeadquartersZaandam, Zaandam

Company Size1,001–5,000 employees

Hiring MarketsNetherlands, Germany, United Kingdom, Norway

Frequently Asked Questions

What tech stack does Etos use for e-commerce and analytics?

Etos uses Salesforce Commerce Cloud for webshop infrastructure, Google Analytics 4 and Contentsquare for customer behavior tracking, BigQuery and Databricks for data warehousing, and Power BI for reporting. Python and SQL handle data transformation.

What projects is Etos working on currently?

Key projects include webshop conversion optimization, omnichannel data integration, loyalty campaigns, mixed marketing modeling, and app adoption. These reflect a strategic shift toward integrated online and offline customer experiences.