Elfie Tech Stack

Free gamified health app driving patient engagement and adherence

Public Health New York, NY 51–200 employees Founded 2020 Privately Held

Elfie is a consumer health app combining gamification with clinical programs to improve medication adherence and chronic disease outcomes. The product org dominates hiring (94 of 121 roles), with minimal engineering velocity—no recent tech adoption or migration—suggesting focus on product iteration and localization rather than infrastructure scaling. Active projects span market expansion (Egypt, Brazil, Southeast Asia), provider partnerships, and offline acquisition, signaling a healthcare go-to-market playbook over a platform story.

Tech Stack 11 technologies

Core StackFigma Adobe Creative Cloud Amplitude Mixpanel Firebase Python Lottie Rive SQL R

What Elfie Is Building

◆Challenges

Expanding into new markets
Reducing churn
Retention improvement
Expanding into brazil market
Local market adaptation
Partnership management
Improving user engagement
Expanding into new geographical area
Optimizing onboarding
Stickiness improvement

▲Active Projects

Design and deliver science-backed wellness and disease management journeys
Developing local brand partnerships for rewards
Drive offline user acquisition through healthcare provider partnerships
User acquisition campaigns
Consumer engagement
Localization of elfie solution
Expanding elfie solution into egypt and the middle east
Global mobile health app program strategy
Hospital partnership activation
Performance marketing a/b testing

Hiring Activity

Minimal120 roles · 6 in 30d

Department

Product

Design

Sales

Marketing

Data

Seniority

Senior

108

Mid

Manager

Junior

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About Elfie

Elfie is a free mobile health application built for patients managing chronic conditions and for healthcare providers supporting patient populations. The product uses gamification mechanics and science-backed health programs to improve treatment adherence and engagement. Revenue comes from partnerships with life sciences companies, insurers, and healthcare providers, who gain access to real-world patient data and outcome metrics. Founded in 2020 and headquartered in New York, Elfie operates globally, with active market expansion in Egypt, Brazil, and Southeast Asia. The team is distributed across 24+ countries, with a large product and design footprint reflective of a consumer-first, UI-heavy application.

HeadquartersNew York, NY

Company Size51–200 employees

Founded2020

Hiring MarketsVietnam, Egypt, Philippines, Malaysia, Indonesia, Lithuania, Moldova, Portugal

Frequently Asked Questions

What tech stack does Elfie use?

Elfie's core stack is Figma and Adobe Creative Cloud for design, Lottie and Rive for animation, Firebase for backend infrastructure, SQL for databases, Python and R for analytics, and Amplitude and Mixpanel for user instrumentation.

What countries is Elfie expanding into?

Active projects list expansion into Egypt and the Middle East, Brazil, and Southeast Asia (Vietnam, Philippines, Thailand, Indonesia, Malaysia). The company also has hiring presence in 24+ countries including Europe, Latin America, and Asia-Pacific.