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Edible Brands Tech Stack

Multi-brand holding company operating gifting, fast-casual, e-commerce, and supply-chain businesses

Holding Companies Sandy Springs, GA 51–200 employees Founded 2022 Privately Held

Edible Brands operates a diversified portfolio spanning gifting (Edible Arrangements), Mediterranean fast-casual (Rōti), cannabis e-commerce (edibles.com), and supply-chain infrastructure (BerryDirect) across 700+ locations. The tech stack reveals a classic multi-unit operator posture—NetSuite for financials, Shopify for e-commerce, POS systems for retail, and BI tools (Tableau, Power BI) for visibility—with active projects clustered around franchise system launch and cloud migration, suggesting infrastructure modernization alongside expansion.

Tech Stack 14 technologies

Core StackTableau Power BI NetSuite Google Ads Google Analytics Shopify ADP Monday.com Excel SQL Microsoft Advertising Adobe Analytics ITIL POS

What Edible Brands Is Building

Challenges

  • Delivery partner performance optimization
  • Increasing conversion rates
  • Modernizing legacy it systems
  • Reporting efficiency
  • Pricing strategy optimization
  • Increasing same-store sales growth
  • Enhancing local brand awareness
  • Optimizing omnichannel experience
  • Enhancing site personalization
  • Improving accounting process efficiency

Active Projects

  • Promotion launch program
  • Cloud migration strategy implementation
  • Category initiative coordination
  • Pricing analysis
  • Forecasting
  • Sales reporting
  • New restaurant launch strategies
  • Launch roti’s franchise system
  • New restaurant openings and remodels
  • New site experience rollout

Hiring Activity

Steady15 roles · 6 in 30d

Department

Engineering
3
Marketing
3
Data
2
Finance
2
Ops
2
Construction
1
Ecommerce
1
HR
1

Seniority

Director
4
Senior
4
Manager
3
Intern
2
VP
2
Junior
1
Mid
1

Notable leadership hires: Franchise Operations Director

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About Edible Brands

Edible Brands was founded in 2022 to consolidate four distinct consumer brands under a shared mission of celebration and wellness. The portfolio spans a gifting brand, a fast-casual restaurant concept, an online marketplace for low-dosage cannabis products, and vertically integrated supply-chain operations. The company operates 700+ locations worldwide and is headquartered in Sandy Springs, Georgia. Active hiring focuses on operations, marketing, and engineering roles, with recent emphasis on franchise operations and new restaurant openings.

HeadquartersSandy Springs, GA
Company Size51–200 employees
Founded2022
Hiring MarketsUnited States

Frequently Asked Questions

What tech stack does Edible Brands use?

NetSuite (ERP), Shopify (e-commerce), SQL and Excel (analytics), Tableau and Power BI (reporting), Google Ads and Adobe Analytics (marketing), ADP (HR), Monday.com (project management), and POS systems for retail locations.

Is Edible Brands hiring engineers?

Yes. Engineering roles account for 3 of 17 active job postings. The company is also actively hiring for marketing (3), data (2), finance (2), and operations (2).

What is Edible Brands working on?

Active projects include cloud migration, launching Rōti's franchise system, new restaurant openings and remodels, promotion campaigns, pricing analysis, sales reporting automation, and omnichannel experience optimization.

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