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ECO Mortar Tech Stack

Indonesian building materials manufacturer and distributor

Wholesale Building Materials Gresik, Jawa Timur 51–200 employees Founded 2016 Public Company

ECO Mortar manufactures and distributes cement mortar products across Indonesia from its Gresik headquarters. The company runs a sales-dominated org (33 of 48 roles in active hiring) paired with minimal recent hiring velocity and a tech stack skewed toward sales, design, and marketing tools—Zoho, HubSpot, Salesforce, Adobe Suite, Google Ads—suggesting a growth-stage business focused on field sales and brand visibility rather than automation. Recent adoption of CMMS signals an effort to systematize maintenance and production logistics.

Tech Stack 20 technologies

Core StackHubSpot Salesforce Canva Adobe Photoshop Adobe Illustrator AutoCAD Meta Ads Google Ads WordPress Google Analytics Zoho Excel Google Sheets CorelDRAW Microsoft Office TikTok Ads Google Tag Manager Google Search Console Photoshop

AdoptingCMMS

What ECO Mortar Is Building

◆Challenges

Meeting sales targets
Increasing sales
Customer complaints about product application
Minimizing tax compliance risk
Accurate cash flow tracking
Promoting products
Reducing customer churn
Improving repeat order rates
Enhancing customer satisfaction
Optimizing sales strategy

▲Active Projects

Project specification reporting
Developing mortar mock-up for demonstration
Sales promotion program
Market research for potential clients
Data-driven maintenance system development
Implementing cmms
Mock up produk semen mortar
Demokit display
Training material development
Large event projects

Hiring Activity

Minimal50 roles · 0 in 30d

Department

Sales

33

Support

4

Finance

2

Logistics

2

Manufacturing

2

Marketing

2

Ops

2

Design

1

Seniority

Staff

22

Mid

15

Junior

7

Manager

2

Senior

2

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About ECO Mortar

ECO Mortar, founded in 2016, manufactures and distributes cement-based building materials (mortar products) throughout Indonesia. The company operates as a public company with approximately 51–200 employees based in Gresik, East Java. Its core business centers on production capacity and fleet logistics to serve construction and building trades. Active projects span product specification, mock-up development for customer demonstrations, sales promotion campaigns, and market research for new customer acquisition—revealing a company scaling sales and expanding product visibility in the Indonesian market.

HeadquartersGresik, Jawa Timur

Company Size51–200 employees

Founded2016

Hiring MarketsIndonesia

Frequently Asked Questions

What tools does ECO Mortar use for sales and marketing?

Zoho, HubSpot, and Salesforce for CRM and sales operations; Google Ads, Meta Ads, and TikTok Ads for digital marketing; Google Analytics and Google Search Console for web performance tracking.

What is ECO Mortar working on right now?

Product mock-ups for customer demonstrations, sales promotion programs, market research for new clients, CMMS implementation for maintenance tracking, and training material development.