Leadership training and business operating system for Brazilian SMB owners
EAG Educação delivers intensive three-day leadership immersions to small and medium business owners in Brazil, teaching organizational structure across six core domains: personal mastery, culture, leadership, management, finance, and traction. The stack is marketing-heavy (Adobe Creative Suite, Meta/Instagram/TikTok, RD Station), reflecting a content-first go-to-market strategy; the hiring mix (marketing 5, ops 4, sales 2) shows the organization is scaling content production and internal delivery capacity rather than enterprise sales infrastructure.
Founded in 2015, EAG Educação operates a business education platform aimed at transforming owners of small and medium enterprises into strategic leaders capable of building organized, profitable companies with self-managing teams. The core offering is the Imersão EAG, a three-day intensive methodology created by Marcelo Germano. The company addresses a direct pain point: business chaos and operational bottlenecks that prevent owners from scaling beyond firefighting mode. With 51–200 employees and active hiring across marketing, operations, sales, and HR, EAG is expanding its delivery capacity and content production for webinars and customer engagement.
A three-day intensive program teaching small and medium business owners six core pillars: personal mastery, culture, leadership, management, finance, and traction. Designed to move owners from operational work to strategic leadership.
RD Station, Meta Business Suite, Instagram, TikTok, YouTube, LinkedIn, and the Adobe Creative Suite (Premiere Pro, After Effects, Photoshop, Illustrator) for content production and campaign execution.
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