Performance marketing agency under Publicis Media, focused on paid social optimization
Dysrupt is a performance marketing agency owned by Publicis Media, operating a lean, senior-heavy team structured around campaign execution and client strategy. The tech stack is entirely performance-marketing tools—Meta, TikTok, Google, DV360—with heavy reliance on analytics platforms (Data Studio, Looker Studio, Datorama, Tableau, Power BI) and Excel, indicating a workflow built around manual optimization loops and reporting rather than integrated platforms. Active projects cluster around measurement, campaign tuning, and client dashboards, while pain points flagged repeatedly (measurement accuracy, data hygiene, complex optimization) suggest friction between the number of ad platforms Dysrupt manages and the tooling to unify them.
Notable leadership hires: Strategy Director
Dysrupt is a performance marketing agency headquartered in Los Angeles and owned by Publicis Media. The company serves mid-market and enterprise clients by managing paid campaigns across Meta, TikTok, Google, and programmatic channels. The team of 51–200 employees is concentrated in marketing (strategy, execution, account management) with smaller sales and data functions, reflecting a service-delivery-driven business model. Work spans media planning, campaign optimization, client reporting, and measurement—activities that rely heavily on native platform tools and manual data work via spreadsheets and BI platforms.
Dysrupt's stack centers on Meta (Facebook Ads Manager, Instagram Ads), TikTok, Google (Ads, YouTube, Data Studio), DV360 for programmatic, and BI tools including Looker Studio, Datorama, Tableau, and Power BI. Excel is heavily used for reporting and optimization workflows.
Dysrupt is headquartered in Los Angeles, California. All active hiring is in the United States.
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