D

Ducati Motor Holding Tech Stack

Italian motorcycle manufacturer with 1,000+ employees, SAP-centric operations

Motor Vehicle Manufacturing Bologna, Italy 1,001–5,000 employees Founded 1926 Privately Held

Ducati is a 1,000–5,000-person motorcycle manufacturer headquartered in Bologna, Italy, owned by Audi Group. The tech stack is enterprise-heavy—SAP (ECC, S/4HANA, CO, FI, SD), Salesforce, Microsoft 365—paired with industrial engineering tools (MATLAB, LabVIEW, Siemens NX, MES, PLC). Active hiring focuses on engineering roles, with pain points centered on digital transformation (app adoption, CRM effectiveness, SAP platform integrity) and cost reduction, suggesting a mid-cycle modernization effort rather than greenfield innovation.

Tech Stack 30 technologies

Core StackSAP Salesforce SAP S/4HANA Microsoft Exchange Power Platform MATLAB Python Excel SAP SD Microsoft 365 SAP CO SAP FI SAP ECC Microsoft Entra Teams SharePoint OneDrive Azure SCADA PLC MES CAN Microsoft Office PowerPoint LabVIEW Siemens NX TeamCity

What Ducati Motor Holding Is Building

◆Challenges

Reducing component costs
Roi measurement
Enhancing app adoption
Digital transformation of sales processes
Sap platform integrity
Governance compliance
Ensuring continuous process oversight
Maintaining compliance with core model
Improving employee relations
Increasing productivity

▲Active Projects

Myducati app evolution
Crm project development
Salesforce marketing cloud campaigns
Sales planning on sap ibp
Sap btp implementation
It program plan rollout
Data integration between sap ecc and legacy systems
Energy efficiency projects
Infrastructure future planning
Riding experience system

Hiring Activity

Steady20 roles · 8 in 30d

Department

Engineering

7

Sales

3

Finance

2

Quality

2

Support

2

HR

1

Marketing

1

Purchasing

1

Seniority

Mid

10

Senior

5

Junior

4

Manager

2

Company intelligence

Find more companies like Ducati Motor Holding by tech stack, pain points and active projects

Get started free

About Ducati Motor Holding

Ducati manufactures and sells motorcycles across eight market segments—Diavel, Hypermotard, Monster, Multistrada, Panigale, SuperSport, and Scrambler—distributed in over 80 countries with strength in Europe, North America, and Asia. The company competes in MotoGP, Superbike World Championships, and Supersport World Championships. Operations are IT-managed through SAP (ECC/S/4HANA for finance and supply chain), Salesforce (CRM and marketing), and industrial control systems (SCADA, PLC, MES). Current initiatives include myDucati app evolution, Salesforce Marketing Cloud rollout, SAP BTP implementation, and energy efficiency projects.

HeadquartersBologna, Italy

Company Size1,001–5,000 employees

Founded1926

Hiring MarketsItaly

Frequently Asked Questions

What is Ducati Motor Holding's tech stack?

SAP (ECC, S/4HANA, CO, FI, SD), Salesforce, Microsoft 365, Azure, MATLAB, LabVIEW, Siemens NX, SCADA, PLC, MES, Python, and CAN protocol tools. Industrial design and simulation are primary use cases.