Drishti IAS Tech Stack

Civil Services exam coaching with video-first content strategy

Education Administration Programs Delhi, Delhi 501–1,000 employees Educational

Drishti IAS coaches Indian Civil Services aspirants through structured programs in General Studies, optional subjects, essay, and interview prep. The tech stack reveals a media-production and performance-marketing operation: heavy Adobe suite usage (After Effects, Premiere Pro, Photoshop, Illustrator), YouTube optimization tools (VidIQ, YouTube Studio), and social-media management (Sprout Social, Meta Business Suite). Active hiring across marketing (31 roles) and sales (15) paired with pain points around lead generation, CAC, and subscriber growth indicates a scaling digital acquisition engine competing in a crowded coaching market.

Tech Stack 75 technologies

Core StackGoogle Analytics Adobe Premiere Pro Adobe Photoshop Adobe Illustrator Swift SwiftUI Microsoft Office YouTube YouTube Studio Meta Business Suite Sprout Social VidIQ Midjourney Runway Excel Word PowerPoint Adobe After Effects Final Cut Pro Adobe Animate Blender LeadSquared ChatGPT Perplexity Gemini Xcode Cocoa Touch Core Data CloudKit AVFoundation+44 more

AdoptingRAG

What Drishti IAS Is Building

◆Challenges

Budget constraints
Meeting lead generation targets
Boosting subscriber growth
Improving engagement metrics
Improve roas
Increasing channel reach
Increasing student enrollment
Meeting productivity benchmarks
Reduce cac
Existing training gaps

▲Active Projects

Pyq analysis
Ssc cgl exam preparation content
Youtube content strategy development
Local atl & btl campaigns
Event & btl performance
Question creation and review
Seo optimization for youtube channel
Local campaign execution
Video script development for exam channels
Youtube banking courses

Hiring Activity

Steady90 roles · 30 in 30d

Department

Marketing

Sales

Education

Design

Content

Support

Product

Research

Seniority

Mid

Senior

Junior

Intern

Manager

Lead

Notable leadership hires: Operations Head

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About Drishti IAS

Drishti IAS, established in 1999, operates as one of India's largest Civil Services coaching institutes. The organization serves exam aspirants preparing for competitive government entrance exams through in-person and digital programs covering General Studies, CSAT, optional subjects (Hindi Literature, History), essay guidance, and interview preparation. With 501–1,000 employees and headquarters in Delhi, the company operates primarily in India. Recent hiring velocity (31 roles in the last 30 days, 92 active) reflects expansion in marketing, sales, and content production—consistent with a push toward digital-first delivery and subscriber acquisition via YouTube and social channels.

HeadquartersDelhi, Delhi

Company Size501–1,000 employees

Hiring MarketsIndia

Frequently Asked Questions

What tech stack does Drishti IAS use for content production?

Adobe Creative Suite (After Effects, Premiere Pro, Photoshop, Illustrator, Animate), Blender, Final Cut Pro, and Runway for video creation. Distribution is YouTube Studio and Meta Business Suite; performance is tracked via Google Analytics and VidIQ.

What is Drishti IAS working on?

Current projects include YouTube content strategy, SEO optimization for exam channels, video script development, question creation for SSC CGL and banking exams, local marketing campaigns, and engagement optimization—reflecting a shift toward digital-first reach and subscriber growth.