Niche concert promoter building ticketing and analytics infrastructure
Dreamlight Labs stages themed concerts—anime, K-pop, games, Disney—across German-speaking markets. The stack (Next.js, Go, MongoDB, Payload CMS on Vercel) reflects a lean, modern web platform built for ticketing and fan engagement. Active hiring across engineering, finance, and ops with a focus on revenue forecasting and data security suggests the company is scaling from event execution into data-driven operations and repeatable event formats.
Dreamlight Labs produces niche concert experiences in themed settings for anime, K-pop, gaming, and entertainment fandoms in German-speaking regions. Founded in 2024, the company operates from Stolpe, Schleswig-Holstein, with 11–50 employees. Core operations span event production, ticketing infrastructure, and audience engagement. Current project focus includes ticketing website buildout, revenue and cost forecasting, in-house analytics, and scaling campaign performance across Meta, TikTok, and Google. The company is also exploring new event format concepts and a true crime event series.
Frontend: Next.js, shadcn/ui, Tailwind CSS. Backend: Go, Node.js, MongoDB, Payload CMS. Infrastructure: Vercel, Docker, Git. Analytics and marketing: Google, Meta, TikTok pixels.
Ticketing website, revenue forecasting tools, in-house analytics software, campaign scaling on social platforms, and new niche event formats (including a true crime series).
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