D.M.O. S.p.A. Tech Stack

Retail beauty and personal care chain with 400+ stores across Italy

Retail Pernumia, PD 1,001–5,000 employees Public Company

D.M.O. is a public retail operator running two branded chains—CADDY'S (290+ stores) and BEAUTY STAR (91 stores)—across northern and central Italy plus Sardegna, selling cosmetics, personal care, and household products. The hiring profile is heavily sales-weighted (38 of 49 active roles), skewed toward junior and intern positions, while active projects span store openings, omnichannel AI automation, and e-commerce—signaling expansion beyond physical retail. Pain-point clustering around inventory management, overstock, and catalog data accuracy suggests operational scaling friction typical of multi-format retailers moving digital.

Tech Stack 15 technologies

Core StackPython Google Analytics Tableau Microsoft Office Excel PowerPoint Google Analytics 4 SQL Salesforce Commerce Cloud Google Search Console Photoshop

What D.M.O. S.p.A. Is Building

◆Challenges

Reducing overstock
Solid economic performance
Improving sales performance
Optimizing inventory management
Optimizing maintenance budget
Improving maintenance ticket system
Catalog data inaccuracies
Stock management
Optimizing stock rotation
Increasing store sales performance

▲Active Projects

New store openings
Store restructuring
Analysis of assortments, prices, sales
Implementing sops
Improving ticket software
Opening new store in sestri levante
E-commerce platform
Crm system
Omnichannel ai automation
Launching promotional campaigns

Hiring Activity

Accelerating50 roles · 25 in 30d

Department

Sales

Healthcare

Ops

Digital

Marketing

Product

Support

Seniority

Junior

Intern

Manager

Mid

Senior

Company intelligence

Find more companies like D.M.O. S.p.A. by tech stack, pain points and active projects

Get started free

About D.M.O. S.p.A.

D.M.O. S.p.A. is a publicly traded retail group operating two store formats across Italy: CADDY'S, a discount personal-care and household-goods chain with over 290 locations, and BEAUTY STAR, a premium beauty concept with 91 stores. The company traces its roots to a laboratory founded in the 1950s and has grown into one of Italy's largest specialty retailers in beauty, hygiene, and detergency, now employing 1,001–5,000 people. Current initiatives include new store openings, e-commerce platform development, omnichannel AI integration, and CRM system implementation. The tech stack is pragmatic—Salesforce Commerce Cloud, Google Analytics, Tableau, SQL, and Python—supporting both merchandising analytics and commerce operations.

HeadquartersPernumia, PD

Company Size1,001–5,000 employees

Hiring MarketsItaly

Frequently Asked Questions

What is D.M.O. S.p.A. and how many stores do they operate?

D.M.O. is an Italian public retail group with over 400 stores across two brands: CADDY'S (290+) and BEAUTY STAR (91). They sell cosmetics, beauty, personal care, and household products across northern and central Italy plus Sardegna.

What tech stack does D.M.O. use?

Salesforce Commerce Cloud, Google Analytics 4, Tableau, SQL, Python, Microsoft Office, PowerPoint, Excel, Photoshop, and Google Search Console. No e-commerce platform adoption yet noted, though one is in active development.