AI-powered cross-channel advertising platform with multi-channel attribution
DeltaX operates a full-stack advertising platform built on deep learning for multi-channel campaign measurement and optimization. The tech stack reveals a sales and customer success-focused org: heavy Salesforce/Zoho/HubSpot adoption paired with client success playbooks and scalable onboarding processes dominate the project list, while pain points cluster around churn reduction and CRM adoption gaps — typical for a platform requiring tight customer enablement. Hiring is accelerating in sales and support, with international expansion underway in India.
DeltaX is an enterprise advertising platform that integrates with 100+ digital media channels (Google Ads, Facebook, Bing, LinkedIn, Twitter, and others) via APIs. The product combines deep learning-driven insights, dynamic creative optimization, and multi-channel attribution to help agencies and advertisers monitor, measure, and optimize campaigns across search, social, and display. The company serves mid-market and enterprise advertisers and agencies, with a 201–500-person team headquartered in New York and founded in 2012. Current operational focus is on client success processes, CRM configuration, and revenue funnel optimization to support growth.
DeltaX uses Salesforce, Zoho, and HubSpot across the org. Current projects include CRM configuration, enhancement, integration, and go-live support, with documented adoption gaps listed as an internal pain point.
DeltaX provides AI-driven multi-channel attribution, creative dynamic optimization (DCO), and campaign tracking across 100+ integrated media channels. The platform helps advertisers and agencies monitor, measure, and optimize campaigns to improve ROI.
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