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DECIEM | THE ABNORMAL BEAUTY COMPANY Tech Stack

Multi-brand beauty incubator shipping 100M+ units annually across 59 countries

Research Services Toronto, ON 1,001–5,000 employees Founded 2013 Privately Held

DECIEM operates as a vertically integrated beauty incubator that has launched 15 brands and scaled to over 100 million annual shipments globally. The tech stack—Power BI, Tableau, Looker, Wrike, Dynamics 365, LIMS, and GCP—reflects a manufacturing and supply-chain-first operation replacing legacy SAP systems. Active hiring in sales, marketing, and manufacturing, combined with projects spanning packaging trials, retail design, and global campaigns, signals aggressive expansion of both brand portfolio and physical distribution.

Tech Stack 20 technologies

Core StackPower BI Tableau Looker Wrike Dynamics 365 Adobe Premiere Pro After Effects Adobe Creative Cloud HPLC UPLC GCP LIMS Microsoft Office Excel Microsoft Access SQL PowerPoint Word
ReplacingSAP

What DECIEM | THE ABNORMAL BEAUTY COMPANY Is Building

Challenges

  • Ensuring consistency across global markets
  • Workflow standardization
  • Identifying root causes of packaging problems
  • Technology transfer
  • Filling brand equity gaps
  • Busy end-of-year period
  • Vendor risk assessment
  • Cyber-security incident remediation
  • Managing scheduling during peak sales
  • Handling customer complaints

Active Projects

  • Customer appreciation events
  • Visual merchandising brand strategy initiatives
  • Budget analysis and headcount cost savings plan
  • Global consumer education strategy execution
  • Stability program
  • New retail design experiences
  • Learning and skills development strategy
  • Global campaign launch
  • Packaging line trials
  • New technology improvement processes

Hiring Activity

Accelerating65 roles · 30 in 30d

Department

Sales
20
Marketing
8
Finance
7
Ops
4
Design
3
HR
3
Manufacturing
3
Product
3

Seniority

Mid
18
Junior
14
Senior
12
Manager
8
Director
7
Intern
1
Lead
1

Notable leadership hires: HR Director, Commercial Director

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About DECIEM | THE ABNORMAL BEAUTY COMPANY

DECIEM is a Canadian beauty company founded in 2013 that operates as a multi-brand incubator and manufacturer. The company has launched 15 brands, operates in over 59 countries, and ships over 100 million units annually. Beyond product development, DECIEM manages end-to-end operations including manufacturing, retail, and direct-to-consumer channels. The organization spans sales, marketing, finance, operations, design, and manufacturing functions across Canada, the United States, United Kingdom, France, Ireland, China, and Australia.

HeadquartersToronto, ON
Company Size1,001–5,000 employees
Founded2013
Hiring MarketsCanada, United Kingdom, United States, China, Australia, France, Ireland

Frequently Asked Questions

What tech stack does DECIEM use?

DECIEM uses Power BI, Tableau, and Looker for analytics; Dynamics 365 and Wrike for operations; GCP for cloud infrastructure; LIMS and HPLC/UPLC for manufacturing lab processes; and Microsoft Office suite for productivity. They are migrating away from SAP.

How many brands has DECIEM launched?

DECIEM has launched 15 brands to date and operates across over 59 countries, shipping over 100 million units annually.

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