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D.C. United Tech Stack

Professional soccer club with integrated ticketing, marketing, and fan engagement operations

Spectator Sports Washington, District of Columbia 51–200 employees Founded 1995 Privately Held

D.C. United is a Major League Soccer franchise operating across ticket sales, marketing, fan experience, and stadium operations from Audi Field in Washington, D.C. The tech stack is operationally focused—Microsoft 365, Sage Intacct for accounting, Adobe Creative Suite for content production—reflecting a sports organization where marketing content creation and business operations drive revenue. Active hiring skews heavily toward interns and early-career roles across operations, sales, and marketing, with current focus on group sales initiatives and organic digital strategy across social platforms.

Tech Stack 16 technologies

Core StackAdobe Photoshop Adobe Illustrator Adobe InDesign Adobe Premiere Pro Microsoft 365 Excel Sage Intacct Adobe After Effects Adobe Camera Raw X Instagram YouTube Photoshop Lightroom Word PowerPoint

What D.C. United Is Building

Challenges

  • Generating sales leads

Active Projects

  • Group sales initiatives for youth organizations, nonprofits, colleges, alumni, associations, and membership groups
  • Direct mail campaign
  • Social media content
  • Website elements
  • Marketing activations
  • Game night events
  • Organic digital strategy across social platforms, website, app, owned digital channels
  • Digital activation plans for campaigns, content, and key organizational moments
  • Support experimentation across emerging platforms and digital formats
  • Full field resod

Hiring Activity

Decelerating25 roles · 7 in 30d

Department

Ops
9
Sales
5
Marketing
4
Design
2
Communications
1
Creative
1
Finance
1
HR
1

Seniority

Intern
12
Junior
5
Staff
4
Director
1
Lead
1
Manager
1
Mid
1
Senior
1
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About D.C. United

D.C. United is one of Major League Soccer's founding franchises, established in 1996, and operates as a privately held professional sports club. The organization competes at Audi Field, located 1.5 miles from the U.S. Capitol in Washington, D.C. Revenue streams include ticket sales (direct and group-based), corporate partnerships, media rights, and stadium events. Operations span 51–200 employees across sales, marketing, creative production, operations, and finance. Current operational priorities include expanding group sales channels, developing organic digital engagement across social media and owned platforms, and managing stadium infrastructure.

HeadquartersWashington, District of Columbia
Company Size51–200 employees
Founded1995
Hiring MarketsUnited States

Frequently Asked Questions

What is D.C. United's primary business model?

D.C. United operates as a Major League Soccer franchise with revenue from ticket sales (individual and group-based), corporate partnerships, media rights, and premium stadium experiences at Audi Field.

What software does D.C. United use for accounting and operations?

The organization uses Sage Intacct for financial management and Microsoft 365 (Excel, Word, PowerPoint) for core business operations and planning.

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