D

Datalogic Tech Stack

Industrial automation hardware with AI-powered vision and barcode systems

Appliances, Electrical, and Electronics Manufacturing Lippo di Calderara di Reno, Bologna 1,001–5,000 employees Founded 1972 Public Company

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Datalogic designs and manufactures barcode readers, mobile computers, sensors, and RFID/laser marking systems for retail, manufacturing, logistics, and healthcare. The tech stack reveals a company deeply embedded in embedded systems—C++, Python, TensorFlow, PyTorch, FPGAs, ARM, and real-time operating systems (Yocto)—with active projects around AI-based computer vision for barcode decoding and machine-learning algorithm integration. Sales and engineering hiring are balanced (29 roles each), but pain points cluster around penetrating tier-1/tier-2 logistics customers and CRM implementation, suggesting a sales organization scaling into larger accounts.

Tech Stack 96 technologies

Core StackTensorFlow PyTorch C++ Python Jenkins Docker Linux Java AutoCAD Android Qualcomm Mediatek Git C bash C/C++ OpenMP FPGAs Windows Intel ARM MIPS CMake Visual Studio Code I2C USB Yocto Microsoft Office Desigo Archibus+66 more

What Datalogic Is Building

◆Challenges

Meeting sales targets
Penetrating tier 1 and tier 2 logistics customers
Cost control of facilities
Underperformance of solutions
Identifying new business opportunities
Achieving revenue targets
Budget constraints
Ensuring tax compliance
Identifying gaps in sales processes
Implementing and enhancing crm system

▲Active Projects

New product development gate reviews
Enhancement of crm system
Joint company-strategic account planning process
Ai-based computer vision algorithms for barcode decoding
New product design
Machine-learning algorithm integration
Decoding-library maintenance
Real-time part inspection
Embedded system integration
Develop tools to reduce ticket volume

Hiring Activity

Accelerating80 roles · 40 in 30d

Department

Engineering

29

Sales

29

Support

7

Finance

4

Ops

4

Product

3

Data

2

Marketing

2

Seniority

Mid

42

Senior

23

Manager

9

Junior

4

Lead

3

Director

1

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About Datalogic

Datalogic is a public manufacturer headquartered in Bologna, Italy, with over 2,700 employees across 27 countries and 10 manufacturing/repair facilities globally. The company specializes in automatic data capture and process automation hardware—barcode scanners, mobile computers, sensors, and vision systems—deployed across retail, manufacturing, transportation and logistics, and healthcare. Products span the full workflow: barcode capture (1D/2D imaging, RFID), decoding systems that process scanned data, and wireless/cable communication to enterprise systems. The portfolio includes laser marking technology for barcode generation. With over 50 years in operation and more than 1,200 patents, Datalogic serves thousands of partners and end customers across five continents, including leading players in its four core vertical markets.

HeadquartersLippo di Calderara di Reno, Bologna

Company Size1,001–5,000 employees

Founded1972

Hiring MarketsItaly, Germany, United States, Vietnam, Spain, Mexico, Netherlands, India

Frequently Asked Questions

What tech stack does Datalogic use?

Datalogic's stack emphasizes embedded systems and machine learning: C++, Python, TensorFlow, PyTorch, ARM, FPGA, Linux, Yocto, Jenkins, Docker, and real-time protocols (I2C, USB). Engineering tools include Visual Studio Code, CMake, and Git. These choices reflect hardware-software integration for vision and barcode processing.

What is Datalogic working on?

Active projects include AI-based computer vision algorithms for barcode decoding, machine-learning algorithm integration, real-time part inspection, embedded system integration, new product development, and CRM system enhancement. These align with the company's shift toward vision-based automation and data intelligence.