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El Cronista Tech Stack

Digital news platform making economics accessible to Argentine audiences

Newspaper Publishing Buenos Aires, Autonomous City of Buenos Aires, Argentina 51–200 employees Founded 1908 Privately Held

cronista.com LinkedIn

El Cronista is a Buenos Aires–based news publisher transitioning from print to a subscription-driven digital model. Active projects reveal a product-heavy roadmap—paywall, app, newsletters, and new editorial formats alongside A/B testing and registration-flow optimization—while the org is hiring across product, design, and marketing. The stack is standard digital-media (Google Analytics, Adobe Creative Suite, Figma, Jira/Asana/Monday.com for workflow) with no advanced adoption signals, suggesting the challenge is execution discipline rather than technical infrastructure.

Tech Stack 18 technologies

Core StackGoogle Analytics Adobe Illustrator Adobe Photoshop Adobe InDesign Figma After Effects Jira Trello Asana Monday.com Meta Twitter Instagram YouTube Twitch

What El Cronista Is Building

◆Challenges

Process inefficiencies in operations
Training compliance issues

▲Active Projects

Training compliance reporting
Roadmap de desarrollo de producto (sitio, app, comunidad, newsletters, paywall, suscripciones)
Experimentos de producto (tests a/b, cambios de ux, nuevos flujos de registro/suscripción, nuevos formatos editoriales)
Proyectos basados en datos para entender a los usuarios y priorizar oportunidades

Hiring Activity

Accelerating7 roles · 4 in 30d

Department

Marketing

2

Design

1

Media

1

Ops

1

Product

1

Sales

1

Seniority

Mid

4

Senior

2

Intern

1

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About El Cronista

El Cronista is a longstanding Argentine newspaper founded in 1908, now operating as a digital-first media business covering economics and business news. The publication operates across digital channels, print, and events, reaching readers through a website, app, newsletters, and social platforms (Meta, Twitter, Instagram, YouTube). The company is actively building toward a subscription model, with current projects spanning paywall implementation, mobile app development, community features, and new editorial formats. They employ approximately 51–200 people, mostly based in Argentina.

Company Size51–200 employees

Founded1908

Hiring MarketsArgentina

Frequently Asked Questions

What is El Cronista's tech stack?

El Cronista uses Google Analytics for measurement, Adobe Creative Suite (Illustrator, Photoshop, InDesign) and Figma for design, and Jira, Trello, Asana, and Monday.com for project management. Distribution leverages Meta, Twitter, Instagram, YouTube, and Twitch.

What is El Cronista working on?

Key projects include paywall and subscription infrastructure, a mobile app, newsletters, new editorial formats, A/B testing and UX redesigns, and data-driven user research to inform product priorities.