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Construmarket Tech Stack

Digital solutions for construction, facilities, and industrial maintenance in Brazil

IT Services and IT Consulting São Paulo, São Paulo 51–200 employees Founded 2001 Privately Held

Construmarket operates a suite of digital platforms serving the Brazilian construction, real-estate, and facilities sectors—from project management and supply-chain coordination to content marketplaces and field-level work tracking. The hiring mix (sales-heavy, with support and customer-success roles) combined with active projects around onboarding, health scoring, and commercial-model testing suggests a shift toward customer retention and revenue expansion, likely driven by churn concerns visible across their pain-point list.

Tech Stack 15 technologies

Core StackGoogle Ads Meta Ads LinkedIn Ads HubSpot Salesforce Google Analytics Looker Apollo RD Station Pipedrive Data Studio Hotjar Microsoft Office Excel Windows

What Construmarket Is Building

◆Challenges

Reducing churn
Reducing cost and productivity gains
Inefficient pre-sales transition
Scaling customer success processes
Improving onboarding
Retaining customers
Increasing revenue through upsell and cross-sell
Performance bottlenecks
Process adherence issues
Channel and journey optimization

▲Active Projects

Cs ops process structuring
Onboarding playbook development
Customer health score analytics
Testing new offers, messaging, and commercial models

Hiring Activity

Decelerating10 roles · 2 in 30d

Department

Sales

5

Support

3

Customer-Success

1

Marketing

1

Seniority

Mid

4

Senior

4

Intern

1

Junior

1

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About Construmarket

Construmarket was founded in 2001 and is part of the Softplan Construction Industry group. The company offers a portfolio of digital solutions and market intelligence tools that span the full lifecycle of construction and real-estate projects: project and site management (Sienge ecosystem), supply-chain procurement (Construcompras), field mobility (Construpoint), BIM collaboration (Construmanager), content and intelligence platforms for suppliers (AECweb, Rede de Obras, Galeria da Arquitetura), and facilities and industrial-maintenance management (Optimus, Sim+). Construmarket operates from São Paulo and serves a network of over 2 million users across more than 150,000 digitalized projects and 160,000+ monitored locations. The company employs 51–200 people and is focused on sales, support, and customer-success operations in Brazil.

HeadquartersSão Paulo, São Paulo

Company Size51–200 employees

Founded2001

Hiring MarketsBrazil

Frequently Asked Questions

What tech stack does Construmarket use?

Construmarket uses Apollo, Salesforce, Pipedrive, HubSpot, and RD Station for sales and CRM; Google Analytics, Looker, and Data Studio for analytics; and Hotjar for user insights. Meta Ads, Google Ads, and LinkedIn Ads drive demand generation.

What is Construmarket working on?

Current projects include customer-success operations structuring, onboarding playbook development, customer health-score analytics, and testing of new commercial models and messaging—priorities aligned with efforts to reduce churn and improve customer retention.