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COBI GROUP Tech Stack

Diversified retail and logistics operator across Vietnam with F&B and furniture distribution

Retail HCMC, Ho Chi Minh City 51–200 employees Public Company

COBI GROUP is a multi-subsidiary retail and logistics business operating across Vietnam with physical assets including two office towers, a 52,000 m² furniture and interior materials mall (COBI HOME), and a 99,758 m² logistics center. The tech stack is lightweight (Salesforce, SAP, Microsoft Office, plus social media and video-editing tools) and hiring is accelerating primarily in sales and finance, suggesting a focus on scaling go-to-market operations and back-office infrastructure rather than product-driven engineering.

Tech Stack 10 technologies

Core StackSalesforce Adobe Premiere Pro After Effects SAP Microsoft Office CapCut DaVinci Resolve Shopee TikTok Excel

What COBI GROUP Is Building

Challenges

  • Optimizing operational processes
  • Ensuring compliance with e-commerce regulations
  • Managing operational risks
  • Order issue resolution
  • Delivery scheduling
  • Increasing facility utilization
  • Boosting membership revenue
  • Expanding community engagement
  • Inaccurate inventory data

Active Projects

  • Sales promotion campaigns
  • On-platform marketing content
  • Sales data reporting

Hiring Activity

Accelerating10 roles · 8 in 30d

Department

Sales
5
Finance
2
Ops
2
Logistics
1
Marketing
1
Support
1

Seniority

Senior
4
Junior
3
Manager
2
Mid
2
Staff
1
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About COBI GROUP

COBI GROUP operates a vertically integrated retail and logistics network across Vietnam through four core subsidiaries: COBI ONE, COBI IN, COBI HOME, and COBI LOGIS. The business spans F&B (COBI BREAD), on-trade distribution (COBI HORECA), a large-format furniture and interior materials marketplace (COBI HOME occupying 52,000 m²), and logistics infrastructure (COBI LOGIS with 99,758 m² of capacity). The company is headquartered in Ho Chi Minh City and operates as a public company with 51–200 employees. Current pain points center on inventory accuracy, operational process optimization, e-commerce compliance, delivery scheduling, and facility utilization.

HeadquartersHCMC, Ho Chi Minh City
Company Size51–200 employees
Hiring MarketsVietnam

Frequently Asked Questions

What is COBI GROUP's business structure?

COBI GROUP operates four Vietnam-based subsidiaries: COBI ONE, COBI IN, COBI HOME, and COBI LOGIS, spanning F&B, HORECA distribution, a 52,000 m² furniture/interior materials mall, and a 99,758 m² logistics center across two office towers in Ho Chi Minh City.

What tech does COBI GROUP use?

COBI GROUP's primary tools include Salesforce (CRM), SAP (ERP), Microsoft Office, and supplementary platforms like Shopee and TikTok for sales and marketing; video editing software (Adobe Premiere Pro, DaVinci Resolve, CapCut) for content creation.

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