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Centr operates a dual-channel wellness business: a direct-to-consumer digital platform (iOS, Android, web) paired with a physical equipment distribution network managed through dealers and distributors. The hiring mix—sales and marketing heavy, with accelerating velocity—reflects dealer acquisition and partnership expansion as current priorities, while active projects around dealer playbooks, onboarding, and market roadmaps signal a scaling distributor strategy. Pain points cluster around dealer performance, network profitability, and distributor capability gaps, indicating the B2B channel is the growth constraint.
Tech Stack 10 technologies
What Centr Is Building
◆Challenges
- Dealer acquisition
- Expanding existing partnerships
- Meeting revenue and margin targets
- Margin performance
- Improving distributor performance
- Identifying gaps in distributor capabilities
- Balancing growth and profitability
- Scaling distributor network
- Improving in-store execution
- Identifying distributor performance gaps
▲Active Projects
- A/b testing of lifecycle automations
- Dealer playbooks
- Campaign calendars
- Dealer market roadmap
- Annual business plan development
- Hyrox training center program development
- Dealer onboarding
- Centr x hyrox competition line market roadmap
- Training material development
- Market trend analysis
Hiring Activity
15 roles · 7 in 30d
Department
Seniority
Company intelligence
