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Driving Academy Tech Stack

CDL training franchise expanding across the United States

Truck Transportation Linden, New Jersey 11–50 employees Founded 2017 Privately Held

Driving Academy operates a franchised truck-driving school network founded in 2017, now scaling toward a stated goal of 50 locations. The hiring mix skews heavily toward sales (18 roles) and operations (15 roles) relative to training staff (8 roles), reflecting a franchise-expansion play: the organization is prioritizing market development and location management over instructor capacity. Active projects—YouTube advertising, landing-page optimization, SEO/SEM, and simulator programs—signal a shift toward digital lead generation and curriculum modernization alongside traditional enrollment channels.

Tech Stack 11 technologies

Core StackGoogle Ads Google Analytics Asana Microsoft Office Google Workspace Microsoft Advertising Excel Google Sheets HTML CSS
AdoptingYouTube

What Driving Academy Is Building

Challenges

  • Grow location sales and profits
  • Improve customer satisfaction
  • Driving enrollment
  • Increasing local leads
  • Securing corporate partnerships
  • Increasing lead conversion
  • Improving customer service
  • Increase location sales
  • Maintenance issues
  • Operational staffing gaps

Active Projects

  • Youtube and reddit advertising strategy
  • Website landing page optimization
  • Seo and sem initiatives
  • Trucking simulator program
  • Improve customer service policies
  • Streamline cross-department workflow
  • Performance improvement strategies

Hiring Activity

Decelerating45 roles · 10 in 30d

Department

Sales
18
Ops
15
Training
8
Education
1
Legal
1
Marketing
1

Seniority

Mid
19
Junior
14
Manager
10
Lead
1
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About Driving Academy

Driving Academy franchises commercial driver's license (CDL) training schools across the United States. The company targets working adults seeking career transitions into truck driving and positions itself as the first and only franchise model in the CDL training space. Founded in 2017 and headquartered in Linden, New Jersey, the organization currently operates from multiple locations and is actively hiring across sales, operations, and training to support expansion. The business model combines in-person instruction with trucking simulators and is actively addressing customer acquisition, retention, and operational efficiency across its network.

HeadquartersLinden, New Jersey
Company Size11–50 employees
Founded2017
Hiring MarketsUnited States

Frequently Asked Questions

Is Driving Academy hiring sales and operations staff?

Yes. Sales roles make up 40% of open positions (18 of 45), and operations represents 33% (15 of 45). Hiring is concentrated in the United States and skewed toward mid-level and junior roles.

What is Driving Academy working on?

Current initiatives include YouTube and Reddit advertising, website landing-page optimization, SEO/SEM campaigns, a trucking simulator program, and streamlined cross-department workflows to improve customer satisfaction and lead conversion.

Where is Driving Academy headquartered?

Linden, New Jersey. The company was founded in 2017 and operates as a privately held franchise with plans to expand to 50 locations across the United States.

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