Direct-to-consumer furniture brand scaling into physical retail
Castlery designs and sells furniture through a hybrid model — direct-to-consumer digital channels plus an expanding physical footprint. The hiring focus (sales-heavy team, 9 roles in last 30 days) and pain-point list (showroom performance, inventory management, high-volume recruitment) show a company mid-transition from pure D2C to omnichannel: launching their first U.S. showroom while managing supply-chain complexity at scale.
Castlery is a Singapore-headquartered furniture design brand that manufactures and sells directly to consumers, managing design, production, supply chain, and delivery in-house. Founded in 2013, the company now operates across four major markets: Singapore, Australia, the United States, and Canada. The product line emphasizes functional design for space-constrained urban living (storage-first sofas, modular systems, etc.). Operations span digital channels and physical showrooms; the company is actively expanding retail presence while maintaining D2C volume. The team is growing across sales, marketing, logistics, and operations to support this geographic and channel expansion.
Singapore. The company was founded there in 2013 and maintains regional hubs in Australia, the United States, and Canada.
Singapore, Australia, and the United States. Current openings span sales, marketing, operations, and logistics roles across those three markets.
Core tools include Microsoft 365, Zendesk (support), Looker and Tableau (analytics), ERP/WMS/TMS (supply chain), Adobe Creative Suite, and major ad platforms (Meta, Google, Amazon, TikTok, Pinterest) for demand generation.
Other companies in the same industry, closest in size