La Casa de las Baterias Tech Stack

Battery retail and installation network across Central America with energy services

Energy Technology Panama, Panama 201–500 employees Founded 1974 Privately Held

La Casa de las Baterías operates a 50+ year-old battery distribution and installation business spanning 100+ locations across four Central American countries. The tech stack emphasizes operational visibility (Salesforce, SAP, Power BI, Smartsheet) and demand generation (Google Ads, Meta, LinkedIn), with recent adoption of AI tools (ChatGPT, ElevenLabs) suggesting early experimentation in automation. Hiring velocity is accelerating across support, engineering, and logistics — a pattern consistent with digital transformation and multicountry expansion pressure.

Tech Stack 19 technologies

Core StackSalesforce Power BI Smartsheet SAP Google Analytics Google Ads Canva Adobe Illustrator WordPress Excel PowerPoint Microsoft Office Meta Business Manager Twitter LinkedIn Photoshop ElevenLabs ChatGPT Freepik

What La Casa de las Baterias Is Building

◆Challenges

Reducing response times
Optimizing service processes
Improving customer journey
Increasing profitability
Generating leads
Optimizing marketing budget
Optimizing space usage
Reducing inventory discrepancies
Improving delivery times

▲Active Projects

Implement agile methodologies and digital tools
Analyze cx trends and propose solutions
Develop dashboards and automation flows
Lead generation campaigns
Product launch in panama
Brand communication campaigns

Hiring Activity

Accelerating10 roles · 5 in 30d

Department

Support

Engineering

Finance

Logistics

Marketing

Ops

Seniority

Junior

Mid

Manager

Senior

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About La Casa de las Baterias

La Casa de las Baterías is a regional battery retailer and service provider headquartered in Panama with over 100 locations across Panama, El Salvador, Costa Rica, and Guatemala. Beyond battery sales and installation, the company operates home service fleets (tire, fuel, battery delivery), fleet maintenance, solar energy systems, EV charging infrastructure, and hybrid/electric vehicle workshops. The company holds ISO 9001, 14001, 45001, and environmental certifications. Active projects center on agile digital transformation, customer experience optimization, lead generation, and dashboard automation — indicating movement toward data-driven operations across a geographically dispersed network.

HeadquartersPanama, Panama

Company Size201–500 employees

Founded1974

Hiring MarketsPanama, Guatemala, El Salvador

Frequently Asked Questions

What countries does La Casa de las Baterías operate in?

The company operates in four Central American countries: Panama, El Salvador, Costa Rica, and Guatemala, with over 100 service locations across the region.

What tech does La Casa de las Baterías use?

Core systems include Salesforce (CRM), SAP (ERP), Power BI (analytics), and Smartsheet (project management), with recent adoption of ChatGPT and ElevenLabs for automation and marketing.