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Boyner Grup Tech Stack
Turkish fashion retail group with 350+ stores and omnichannel operations
Boyner Grup operates one of Turkey's largest fashion retail networks across physical stores, e-commerce, and mobile channels, serving millions of shoppers annually across a 5,001–10,000 person workforce. Their tech footprint—Salesforce, Adobe Creative Suite, Emarsys, and SQL—reflects a retail org prioritizing campaign orchestration and visual asset production. Active hiring in design, marketing, and sales roles, combined with projects around cross-selling automation, personalization, and loyalty management, signals effort to tighten omnichannel customer experience and compete on retention rather than acquisition alone.
Tech Stack 13 technologies
Core StackSalesforce Adobe Illustrator Adobe Photoshop Adobe InDesign SketchUp Adobe Campaign Microsoft Office Photoshop InDesign Adobe Acrobat Excel Emarsys SQL
What Boyner Grup Is Building
◆Challenges
- Restructuring hr processes
- Optimizing omnichannel communications
- Optimizing campaign performance
- Customer segmentation and targeting
- Customer acquisition and retention
▲Active Projects
- Cross-selling and retention automation flows
- Dynamic content personalization
- Hr process standardization
- Hr policy implementation
- Daily workflow creation for photo editing team in e-commerce studio
- Photo retouching and upload to system
- Personalization initiatives across all channels
- Loyalty program management
- Big data roadmap marketing use cases
- Product shoot planning in e-commerce studio
Hiring Activity
15 roles · 10 in 30d
Department
Seniority
Notable leadership hires: Creative Lead
Company intelligence
