Brazil-based investment advisory platform with 45k+ clients and integrated fund management
Blue3 Investimentos operates a multi-entity investment advisory group across Brazil and Miami, serving 45,000+ clients with R$45 billion under custody. The tech stack reveals an operations-heavy organization: Salesforce and TOTVS/Protheus drive core business processes, while Power BI, Tableau, and Looker power internal dashboards. Hiring is heavily skewed toward sales (13 roles) and finance (5), with only 1 data and 1 engineering hire in the pipeline—indicating the business runs on established financial infrastructure rather than custom product development.
Blue3 Investimentos provides investment advisory services and financial structuring to individual and institutional clients across Brazil and the United States. Founded in 2009, the company operates through a holding structure that includes a research division, fund management (Oby Capital), tax advisory (Contabilidade da Bolsa), a family office (Troon Capital), education platform (Blue Academy), debt structuring and capital raising (Blue3 Capital), and a content portal. The company maintains 20+ regional offices across major Brazilian metros and an international presence in Miami, supported by approximately 800 staff focused on advisor enablement, client relationship management, and operational compliance.
Core operations run on Salesforce, TOTVS Protheus, and Microsoft Office tools. Analytics and reporting use Power BI, Tableau, and Looker. Data processing leverages SQL, Python, TensorFlow, and PyTorch for internal analytics.
Headquarters is in Ribeirão Preto, SP, Brazil. The company operates 20+ regional offices across São Paulo, Minas Gerais, Rio de Janeiro, Goiás, Paraná, Santa Catarina, Pará, and Miami.
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