echoloc

Autotrader Tech Stack

UK automotive marketplace handling millions of daily listings and transactions

Software Development Manchester 1,001–5,000 employees Public Company

Autotrader is the dominant UK vehicle marketplace, but the stack reveals a company in transition from monolithic marketplace to a data-driven personalization engine. Spring Boot + Kafka + Snowflake + BigQuery infrastructure supports millions of daily requests, while active hiring in sales and engineering—paired with projects around deal-builder enhancements, leasing expansion, and dynamic personalization via Liquid logic—signals a push beyond classifieds into financed vehicle solutions and 1-to-1 buyer experiences.

Tech Stack 25 technologies

Core StackApache Kafka Java MongoDB React Angular TypeScript JavaScript Kotlin Braze Snowflake BigQuery Postman Spring Boot Apache Solr Cloud SQL Spring Web SQL Test-Driven Development YouTube TikTok Instagram Meta Brandwatch Liquid

What Autotrader Is Building

Challenges

  • Untangling complex car-buying journey
  • Handling millions of requests a day
  • High new-to-leasing customer volume
  • Expanding leasing portfolio
  • High volume customer interactions
  • Technical issues with customer adverts
  • Optimising marketing spend
  • Brand perception tracking
  • Consumer data integration
  • Complex automated journeys

Active Projects

  • Deal builder product enhancement
  • Technology platform for autotrader.co.uk
  • Public-facing web services for automotive industry
  • Leasing deals expansion
  • Consumer and brand tracking studies
  • Consumer data integration
  • Implement robust a/b testing frameworks
  • Build dynamic personalisation with liquid logic
  • Audit braze setup
  • Annual benefits enrolment

Hiring Activity

Accelerating20 roles · 8 in 30d

Department

Sales
6
Engineering
4
Marketing
4
Support
2
Design
1
HR
1

Seniority

Mid
6
Manager
5
Senior
3
Principal
2
Director
1
Junior
1
Company intelligence

Find more companies like Autotrader by tech stack, pain points and active projects

Get started free

About Autotrader

Autotrader operates the UK's largest automotive marketplace, connecting buyers and sellers across vehicles, e-bikes, caravans, and related categories. The platform processes millions of requests daily using a Java/Spring Boot + Kafka architecture backed by Snowflake and BigQuery for analytics. Beyond core listings, the company is actively expanding a leasing business, building A/B testing and personalization infrastructure, and managing high-volume customer interactions and brand tracking. Headquartered in Manchester, the company employs 1,001–5,000 people and is actively hiring across sales, engineering, marketing, and support roles in the UK.

HeadquartersManchester
Company Size1,001–5,000 employees
Hiring MarketsUnited Kingdom

Frequently Asked Questions

What tech stack does Autotrader use?

Spring Boot, Java, Apache Kafka, Cloud SQL, MongoDB, React, Angular, Snowflake, and BigQuery. Stack spans backend services (Spring/Kafka), web frontends (React/Angular), and data warehousing (Snowflake/BigQuery) for handling millions of daily requests and consumer analytics.

What is Autotrader working on?

Deal builder product enhancements, leasing portfolio expansion, dynamic personalization using Liquid logic, A/B testing frameworks, consumer data integration, and brand perception tracking. Projects reflect a shift toward financed vehicle solutions and data-driven buyer experiences.

Similar Companies in Software Development

Other companies in the same industry, closest in size