Multi-brand automotive dealer group with 64 Canadian franchises and collision network
AutoCanada operates a geographically dispersed dealer network across Canada and the U.S., with a sales-heavy hiring mix (142 open sales roles against 3 engineering positions) that reflects a traditional dealership operations model. Active projects around ServiceNow platform improvement, service-lane technology, and national fixed-operations standardization signal a push to digitize back-office and service workflows; pain points in repair efficiency, inventory management, and sell-through rates suggest the organization is working to tighten operational consistency across franchise locations.
Notable leadership hires: Finance Director
AutoCanada is a public automotive dealer group headquartered in Edmonton, Alberta, operating 64 franchised dealerships across multiple Canadian provinces plus 13 franchised locations in Illinois under the Leader Automotive Group brand. The company also runs 32 collision centres (16 stand-alone) and three independent used-vehicle dealerships. In 2024, Canadian operations sold approximately 85,000 new and used retail vehicles. The business model spans vehicle sales, service, parts, collision repair, and related automotive services. The organization employs 5,001–10,000 people and is scaling rapidly, with 169 roles posted in the last 30 days across sales, operations, and service functions.
AutoCanada operates 64 franchised dealerships across Canadian provinces, 13 in Illinois, 32 collision centres, and three independent used-vehicle dealerships. Canadian dealerships sold ~85,000 new and used vehicles in 2024.
Tech stack includes ServiceNow, Oracle, ADP, AWS services, Tableau, Google Analytics, DocuSign, and QuickBooks Online. Active ServiceNow platform improvement is a current project.
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