echoloc

ASSOULINE Tech Stack

Luxury publisher and lifestyle retailer with design-forward books and home goods

Book and Periodical Publishing New York 51–200 employees Founded 1994 Self-Owned

Assouline is a design-led luxury publisher and retailer built around visually distinctive books on culture, art, and lifestyle, extended into candles, leather goods, and furniture. The stack—InDesign, Photoshop, NetSuite, SAP—reflects a hybrid operation balancing creative production with wholesale and retail fulfillment. Active adoption of generative tools (Midjourney, Sora, ChatGPT) alongside traditional Adobe workflows signals a shift toward faster creative iteration and campaign production, while pain points around inventory replenishment and supply-chain visibility indicate scaling challenges typical of multi-channel luxury retail.

Tech Stack 15 technologies

Core StackAdobe Illustrator Adobe Creative Cloud Adobe InDesign NetSuite Asana SAP Excel InDesign Photoshop macOS CapCut Canvas ChatGPT Sora Midjourney

What ASSOULINE Is Building

Challenges

  • Driving sales growth in luxury market
  • Managing inventory replenishment cycles
  • Meeting sell-in sell-out targets
  • Streamlining sales processes
  • Optimizing business development
  • Automating workflow
  • Improving supply chain cogs visibility
  • Reducing budget variance
  • Optimizing capital project roi
  • Scalable growth across international markets

Active Projects

  • Retail activation calendar
  • Wholesale client profile maintenance
  • Tailored commercial programs
  • Partner training
  • Workflow automation
  • Sales analytics
  • Luxury book projects
  • 360° seasonal brand campaigns
  • In-store activations and visual merchandising execution
  • 360 integrated marketing campaigns

Hiring Activity

Steady15 roles · 7 in 30d

Department

Design
5
Sales
4
Marketing
3
Finance
1
HR
1
Ops
1
Research
1

Seniority

Senior
6
Junior
4
Manager
2
Mid
2
Director
1
Intern
1

Notable leadership hires: Art Director

Company intelligence

Find more companies like ASSOULINE by tech stack, pain points and active projects

Get started free

About ASSOULINE

Assouline operates as an independent luxury publisher and lifestyle brand founded in 1994, with a catalog exceeding 1,000 titles spanning architecture, art, design, fashion, photography, and travel. The product ecosystem now extends beyond books into scented candles, leather accessories, library furnishings, and a furniture collection. Distribution spans owned boutiques, high-end wholesale partners, and direct-to-consumer via assouline.com. The company is headquartered in New York with 51–200 employees and maintains hiring presence across the United States, United Kingdom, Canada, and France.

HeadquartersNew York
Company Size51–200 employees
Founded1994
Hiring MarketsUnited Kingdom, Canada, France, United States

Frequently Asked Questions

What design software does Assouline use?

Adobe Creative Cloud (InDesign, Photoshop, Illustrator) for core creative production, paired with NetSuite and SAP for wholesale and retail operations. They're also adopting Midjourney, Sora, and ChatGPT for campaign and content creation.

Where is Assouline headquartered and hiring?

Based in New York. Active hiring spans the United States, United Kingdom, Canada, and France across design, sales, marketing, finance, and operations roles.

What is Assouline currently working on?

Projects include luxury book publishing, retail activations and in-store merchandising, 360° seasonal brand campaigns, wholesale client programs, sales analytics, inventory management, and workflow automation to support international growth.