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ANIMALE Tech Stack

Brazilian fashion retailer scaling operations with data-driven inventory and sales analytics

Apparel & Fashion Rio de Janeiro 501–1,000 employees Privately Held

Animale is a 500+ person Brazilian fashion brand using VTEX for commerce alongside a BI stack (Power BI, Looker Studio, BigQuery, SQL) to manage inventory, sales reporting, and KPI tracking. The hiring mix is heavily weighted toward sales (62 roles), ops (24), and junior-level staff, with active projects centered on dashboard development, ad spend optimization, and retail expansion—signaling a scaling operation trying to tighten margin visibility and promotional effectiveness. Pain points around cash discrepancies, inefficient planning, and media spend optimization suggest operations are outpacing analytics maturity.

Tech Stack 21 technologies

Core StackPower BI Meta Ads Google Ads AutoCAD Adobe Photoshop Adobe InDesign Adobe Illustrator Python BigQuery Google Analytics Figma After Effects Excel PowerPoint SQL Word Google Sheets Looker Studio Microsoft Office VTEX Photoshop

What ANIMALE Is Building

Challenges

  • Cash discrepancies
  • End-to-end process redesign
  • Efficiency scaling
  • Monthly discrepancies and fines
  • Optimizing media spend
  • Maximizing sales per square meter
  • Optimizing product exposure
  • Budget and cost efficiency
  • Inefficient planning processes
  • Inaccurate business metrics

Active Projects

  • Power bi dashboard development
  • Purchase, sales, inventory reporting
  • Daily kpi monitoring
  • Ad spend optimization
  • Calendar of vitrines and launches
  • New store projects and renovations
  • Annual budget governance
  • Process improvement of financial processes
  • Vtex promotions and campaigns
  • Digital project implementations

Hiring Activity

Steady95 roles · 35 in 30d

Department

Sales
62
Ops
24
Finance
3
Data
2
Design
2
Marketing
2
Operations
1
Retail
1

Seniority

Junior
82
Intern
8
Mid
5
Senior
2
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About ANIMALE

Animale is a privately held Brazilian fashion retailer headquartered in Rio de Janeiro with over 30 years of brand history. The company operates a multi-line portfolio including Animale ORO and Animale Jeans, selling through both digital (VTEX-powered) and physical retail channels across Brazil. Current operational focus spans inventory management, store projects and renovations, promotional campaign execution, and financial process improvement. The organization runs approximately 500–1,000 employees with a sales-operations-heavy structure.

HeadquartersRio de Janeiro
Company Size501–1,000 employees
Hiring MarketsBrazil

Frequently Asked Questions

What tech stack does Animale use?

Animale uses VTEX for e-commerce, Power BI and Looker Studio for reporting, BigQuery for data warehousing, and SQL for analytics queries. Design work runs on Adobe Creative Suite (Photoshop, InDesign, Illustrator, After Effects) and Figma. Google Ads and Meta Ads power digital marketing.

What is Animale working on?

Active projects include Power BI dashboard development, purchase/sales/inventory reporting, daily KPI monitoring, ad spend optimization, promotional campaign management via VTEX, new store openings and renovations, and financial process improvement including annual budget governance.

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