AMACO manufactures pottery wheels, clay, glazes, and equipment for artists and educators. The tech stack is lean—mostly Microsoft Office, Excel, and social platforms (Instagram, Pinterest, TikTok, Sprout Social)—reflecting a manufacturing-first business with nascent digital marketing. Current hiring focuses heavily on ops, manufacturing, and logistics roles, while active projects cluster around quality-system rollout, supplier management, and social-media campaigns, suggesting a push to formalize QC and increase direct-to-consumer visibility.
Founded in 1919, AMACO is a privately held manufacturer of ceramic art supplies based in Indianapolis, Indiana. The company produces pottery wheels (Brent brand), clay products, glazes, underglazes, and specialized formulations—serving individual artists, educational institutions, and institutional buyers. Operations span ceramic formulation, metal fabrication, clay blending, and slurry development. The business has historically focused on the educational market through lesson plans, tutorials, and community events; recent project activity suggests a strategic shift toward quality standardization, supplier compliance systems, and expanded social media presence.
AMACO produces pottery wheels (Brent brand), clay products, glazes, underglazes, whitewares, and related equipment for ceramic artists and educators. Manufacturing includes ceramic formulation, metal fabrication, clay blending, and slurry development.
AMACO is headquartered in Indianapolis, Indiana, where all manufacturing, formulation, and metal-fabrication operations are based.