echoloc

Aditya Birla Capital Tech Stack

Financial services holding company scaling sales across India

Financial Services Mumbai 10,001+ employees Public Company

Aditya Birla Capital is a large financial services player in India with a sales-dominated org—130 of 244 active roles are in sales, nearly all at manager level or above. The stack is conservative (Excel, SAP, FICO, SAS, Power BI), reflecting a traditional financial-services operational model rather than a tech-first one. Hiring velocity is accelerating and concentrated in India, with active projects centered on cross-selling, underwriting frameworks, and distributor engagement—consistent with a push to deepen customer relationships and streamline internal compliance.

Tech Stack 11 technologies

Core StackJira SAP SAS Power BI SAP S/4HANA Excel FICO SQL SAS Viya SIP SAP FI

What Aditya Birla Capital Is Building

Challenges

  • Balancing process requirements and partner expectations
  • Capturing larger market share
  • Achieving sales targets
  • Removing bottlenecks for sales targets
  • Ensuring statutory compliance across branches
  • Managing attrition
  • Process inefficiencies
  • High dependency on hdfc branch model
  • Ensuring partner productivity and retention
  • Developing segment-specific solutions

Active Projects

  • Fls review mechanism for activation
  • Cross-selling initiatives
  • Underwriting and risk management framework implementation
  • Cross-selling abc products to walk-in customers
  • Cross-selling abfl and abfsg products
  • Distributor engagement training program
  • Branch activities for customer penetration
  • Virtual engagement management
  • Segment-specific solution development
  • Local sales promotion

Hiring Activity

Accelerating240 roles · 220 in 30d

Department

Sales
130
Finance
50
Ops
16
HR
12
Legal
8
Support
4
Engineering
3
Operations
3

Seniority

Manager
139
Mid
41
Senior
31
Lead
25
Junior
6
Intern
1

Notable leadership hires: Business Head, Relationship Head, Sales Head, Cluster Head, Zonal head

Company intelligence

Find more companies like Aditya Birla Capital by tech stack, pain points and active projects

Get started free

About Aditya Birla Capital

Aditya Birla Capital Ltd is a financial services company headquartered in Mumbai, India, operating as a public company with over 10,000 employees. The organization functions as a holding entity across multiple financial services verticals, including lending and insurance products (ABFL and ABFSG mentioned in project work). Revenue generation runs through direct sales channels, branch networks, and distributor partnerships. Current operational focus includes expanding market share, improving partner productivity, and implementing risk management and underwriting frameworks—while managing high dependency on existing branch-based distribution and statutory compliance across a geographically dispersed network.

HeadquartersMumbai
Company Size10,001+ employees
Hiring MarketsIndia

Frequently Asked Questions

What is Aditya Birla Capital's tech stack?

Core tools include SAP (ERP and FI/financial modules), FICO, SAS/SAS Viya (analytics), Power BI (reporting), SQL, Excel, and SIP. Stack reflects traditional enterprise financial services operations.

What is Aditya Birla Capital working on?

Active projects include cross-selling initiatives (ABFL, ABFSG products), underwriting and risk management framework implementation, distributor engagement training, and segment-specific solution development across branches.

Similar Companies in Financial Services

Other companies in the same industry, closest in size