Acima operates a lease-to-own fintech platform that routes customers through retail partners without traditional credit checks. The tech stack is heavily Azure-centric (AD, Monitor, Cost Management, Blueprints) with infrastructure-as-code (Terraform) and CRM/marketing automation (Salesforce, HubSpot, Klaviyo), signaling a cloud-first, compliance-heavy architecture. Hiring is aggressively sales-driven (118 of 144 open roles in sales) with strong manager-level emphasis, but engineering capacity is sparse (1 role), indicating most development is planned or outsourced while go-to-market scales.
Acima provides virtual lease-to-own agreements through a mobile app, web platform, and point-of-sale integrations at retail locations nationwide. Customers apply for flexible lease agreements without credit requirements and can purchase items at any time. The company is part of the Upbound Group portfolio. Operations span thousands of retail partnerships, with customer acquisition, retention, and store performance driving core business metrics. The organization is headquartered in Draper, UT and operates as a public company.
Acima runs on Microsoft Azure (AD, Monitor, Cost Management, Blueprints, LDAP) with Terraform for infrastructure-as-code. Salesforce and HubSpot power CRM and marketing; Klaviyo handles email campaigns. Development uses Python, REST APIs, and standard web (HTML, CSS).
Active projects include A/B testing initiatives, Azure and Terraform automation for infrastructure governance, customer lifecycle marketing programs, email campaign development, and CRM retention messaging. A/B testing and campaign optimization suggest focus on conversion rate and store sales improvement.
Other companies in the same industry, closest in size