123Dentist Tech Stack
Dental service organization operating 450+ practices across Canada
123Dentist operates a network of nearly 450 community dental practices across Canada with 8,000+ team members, functioning as a dental service organization (DSO) that handles non-clinical operations for independent practitioners. The tech stack is heavily clinical (iTero, Dentrix, CEREC, TRIOS, Primescan) paired with operations and marketing tools (ADP, Power BI, SEMrush, Ahrefs), reflecting the dual nature of the business: enabling dentists to practice while managing a distributed, high-volume recruitment machine. Active hiring is concentrated in healthcare roles (478 open positions) with a junior-heavy mix, and projects center on territory expansion, recruitment strategy, and patient experience optimization—indicating growth-stage scaling across multiple regions.
Tech Stack 49 technologies
What 123Dentist Is Building
◆Challenges
- Optimizing patient experience
- Improving patient flow
- Shortage of dentists in rural areas
- Short-term staffing gaps
- Temporary staffing gaps
- High-volume recruitment
- Workflow efficiency improvement
- High-volume content production
- Staffing shortage
- Front desk and dental team harmony
▲Active Projects
- Advanced technical seo strategy implementation
- Dashboard and analytics development
- Reputation management and crisis communication initiatives
- Territory expansion planning
- Regional recruitment strategy development
- Town hall meetings
- Territory-specific growth plans
- Acquisition lifecycle management
- Fully automated ap function
- Stakeholder relationship building
Hiring Activity
Department
Seniority
Notable leadership hires: Administrative Team Lead, Talent Development Director, Business Development Director
